Answered by Mike, Hiring Expert at Avery Dennison Corporation, on Friday, April 22, 2016
That's great question, one that was very similar to my personal situation not long ago!
After getting a degree in Music Business, I found myself (like many folks with a Music degree) working retail after a couple of years working in recording studios. After about 5 years in retail (including roles in training and supervision), I was done with it (no offense to retail employers on the site)! So, I went and got a Master's degree, and used the time to do an internship and network within the geography and field of study I was interested in. Eventually, I got a role in the area after my business school, and the rest was history.
The point is - and I hate to say it - there are a lot of folks in your shoes. So with that said, you need to create a way to differentiate yourself from others that will make you more marketable to employers. Maybe you could start a business or do some creative volunteer work that will really make an impact or demonstrate your leadership skills. Another option, and it might not be feasible, would be to explore an internship or other contract work that could "get your foot in the door" and expand your skill set.
Lastly, I would also recommend really dedicating some time networking. And by networking, I don't mean applying to jobs online. Go to local job or career fairs and learn about jobs available in your area. Speak to recruiters and business folks to understand what the skills and requirements are that they are looking for. And, depending on your location, you could often find early career networking groups or special interest groups that meet regularly that would be helpful in building your contacts.
Overall, I would recommend 1.) doing something that will add to your resume, 2.) networking, and 3.) staying positive and energetic when the right opportunity comes your way. Eventually, you will find yourself in the right position.