/ Asked by Tanya
Describe the most important characteristics of an effective cover letter?
Answered by Jonathan, Hiring Expert at Avery Dennison Corporation, on Tuesday, January 24, 2012
One of the most important characteristics of a cover letter is showing your ability to present in written form.  It also provides the opportunity to apply your life experiences to the job and allows for a personal touch that can help you stand out.
Answered by Susan, Hiring Expert at Praxair, Inc., on Thursday, January 26, 2012
One that tells me things in addition to what I can already see on the resume, such as specific examples of your skills or experiences which are a direct "match" to what I'm looking for in the job.  Commenting on relocation ability and salary expectations can be helpful as well.
Answered by Deanna, Hiring Expert at IBM Corporation, on Wednesday, June 27, 2012
It is important to demonstrate that you have targeted this specific company and position as one of high interest. Likewise, you can demonstrate that you are knowledgable of the positions requirements by communicating/highlighting how your background meets those requirements.
Answered by Siobhan, Hiring Expert at Accenture, on Wednesday, September 19, 2012
A cover letter that is specific and tailored (as well as spelling and grammar mistake free) is the best cover letter that you can write. Also, remember that a cover letter is just that - a cover for your resume - so if you are able to keep it brief, that is helpful. Most recruiters are reviewing a large volume of resumes and your cover letter will likely be scanned and then the reviewer will move on to the resume. Pick one to two areas of your resume to highlight and expand upon in your cover letter. Let the other things on your resume speak for themselves.
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